Abstract
The purpose of this project was to develop a feasible business plan for a swim school, which would offer various aquatic activities with the care product being youth swimming lessons. The initial portion of this thesis discusses in detail what a business plan is, the purpose of a business plan, and the components of a business plan. This business plan will also include a market research analysis.
Keywords
aquatics, aquatic facility, market research
Document Type
Thesis
Year of Completion
2018
Major
Business
Advisor
Courtney Tricarichi
Academic Department
College of Management
Recommended Citation
Furtick, Kames, "Southern Splash: Indoor Aquatic Facility Business Plan" (2018). Undergraduate Honors College Theses 2016-. 39.
https://digitalcommons.liu.edu/post_honors_theses/39